Adolescent drug use and the role of the media

 

 

Drug abuse is on the rise among the youth these days

 and the sad fact is that a large number of youths are 

among those who are suffering from this addiction.

Among the drugs promoted among the youth, 

especially students, are alcohol, ice, tobacco, shisha,

 marijuana, heroin, cocaine and snuff etc. While this 

trend is having extremely harmful effects on the health 

of the youth, their ability to read, write and work is 

also being affected. Due to the use of drugs in educational

 institutions, it has generally been seen that the mental 

abilities of students, especially memory, are affected a lot.

 

 

Advertisements

Since the media depends on advertising revenue, 

they run ads without thinking about the impact. 

Companies that manufacture drug products spend 

millions of dollars on attractive advertisements that

portray addiction as a fad. These companies specifically

 target young consumers. If a young person escapes the 

company of bad friends, he is faced with a web of 

attractive but deadly advertisements that are difficult

 to avoid.

Drug promotion in dramas

Second, in dramas and movies, drugs are presented as if 

they are part of a necessary status. Although in some 

countries, a warning message is also played with such 

scenes, but the most effective warning message in the 

form of an animated picture and strip in the scene itself.

We cannot eliminate the drug market in one day, but we 

can analyze the causes of drug addiction and make the 

youth aware of its deadly effects.